Dr. Matthias Reiser

Matthias studied International Business at Maastricht University in the Netherlands and at UCLA in the United States, before he earned his PhD in Sports Economics/ Sports Marketing at the German Sports University in Cologne. He advised top executives as a strategy consultant for the global consulting firm Bain & Company. Since 2009 Matthias also advises soccer clubs in sponsoring related questions. Matthias is a FIFA licensed player’s agent.


Ken Sommer

Ken studied International Business at Maastricht University in the Netherlands and at Bocconi in Milan. After his studies he worked as a Marketing Manager for the professional cycling team Cervélo and was one of the founding member of the world famous team LEOPARD TREK. Since 2011 Ken is active in the management of athletes globally to provide them the best support for a long-lasting and successful career.


MAIK HEUPEL

Maik holds a degree in business administration and has a long track record as the sports agent for the Formula 1 driver Vitantonio Liuzzi from Red Bull F1 Team. Before he was an active race car driver himself, successfully competing in the Porsche Carrera Cup. In his current position at New Era Cap GmbH Maik is the Head of Team Sports for the Europe, Middle East and Africa region.


SVEN BEDBUR

Sven is founder and CEO of he HTW/O Holding gMbH / BLU Agency Network. He’s active in the marketing/ communication/ sponsorship industry for over 17 years. Joining forces with KPMG Sven worked as a consultant for Bayer 04 Leverkusen and for the marketing/ hospitality activities for the World Cups in Germany and South Africa.